I Heard a Rumor: Annick Goutal Boutique Coming to Bleecker Street in NYC?

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I’ve just heard a delightful rumor that Annick Goutal will be opening its first United States boutique in New York in 2014. Am I the last person to know this? I don’t think so.

I’ve just done a quick internet search, and there appears to be some basis to this rumor: according to the New York Post (ugh, I know! but bear with me!) and  The Real Deal, high-end real estate brokerage Douglas Elliman announced its deal with Goutal back in June 2013.

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According to these sources, Annick Goutal will open a 900-square-foot storefront at 397 Bleecker Street in Manhattan. This location is the street level of a townhouse conveniently located near Bleecker’s other shopping destinations, including Diptyque, Bond no. 9, and Jo Malone, not to mention MAC Cosmetics, Cynthia Rowley, Lulu Guinness, and more Marc Jacobs than anyone could possibly need.

Annick Goutal is one of the first “niche” fragrance houses that I ever loved. Its future was a bit unclear for a while, but now it seems to be going through a revival of some kind, with new bottle designs, revamped shops in Paris, and now this NYC location. I’ll post an update as soon as I hear more. I really hope it’s true.

Images: perfume photo via Annick Goutal website; 397 Bleecker rendering via Elliman.


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